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A Sound Strategy to Diversify into Earphones:
To further development the Group’s consumer electronics distribution business, the Group has subscribed for 75% of entire issued share capital of Signeo International Limited (“Signeo”). The expertise of Signeo in manufacturing professional and consumer audio products will bring potential synergies to the Group’s existing business in consumer electronics.
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Signeo has globally launched its new line of superior personal audio products – SOUL by Ludacris ®, an exciting innovation which has enjoyed overwhelming response since its pre-launch in Atlanta during October 2010. In a unique collaboration with the Grammy-winning and globally renowned artist, Chris “Ludacris” Bridges, this dynamic line has initially debuted five high definition headphones models that combines the enhanced sound quality of a professional headphone with a distinctive flair for self-expression and individual style.
The SOUL by Ludacris ® product line is exclusively distributed by NYSE-listed Ingram Micro, Inc. (NYSE: IM) in North and South America through its Consumer Electronics Division, which is the world’s leading technology solution provider. The new line is launched to retail markets nationwide in the US during early 2011, and in Hong Kong in April 2011.
   
 About SOUL by Ludacris ®
The SOUL by Ludacris ® series of headphones contains professional sound technology designed by a team of engineers who have developed some of the most notable acoustic breakthroughs in the audio industry. Elements such as world-class noise cancellation technology and ultra precise audio mix balancing provide a rich listening experience ideal for a wide audience from the business traveler or casual music lover to the professional musician or audiophile. It also is available in an array of eye-catching colors and uniquely designed styles that embody the unique artistic vision of Ludacris and the achievement of an award-winning design team.
For more information, please visit www.soulbyludacris.com
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